WHY SEO ?
SEO is one of the most misunderstood and misinterpreted terms in the world of marketing. SEO’s unfair characterization as a kind of alchemy over the past decade has caused many otherwise savvy business people to devalue its importance as part of a good, solid marketing plan for small, mid-sized, and even large businesses. Many continue to ask why SEO is important for businesses
HOW DO WE DO IT ?
We combine the technical aspects of SEO with the creative and social elements of content marketing to create a powerful engine to attract natural links, improve search rankings, and increase organic search traffic, often dramatically.
We start by ensuring that your site is fully optimized or “Google-friendly”, from measuring load time to evaluating url structures.
Next, we perform an in-depth niche analysis, dissecting your competition and charting a path.
We create a stream of great content – the kind that your target audience craves.
Then, using social channels and targeted social promotion, we build an engaged following to drive to that content.
The result? A strong, natural link profile and a high volume of social signals – the very factors that drive rankings on Google, Bing, and other search engines.